About Honest Copy

I’m Benjamin Spall, a financial services copywriter and marketer, and the brains/eyebrows behind Honest Copy.


Taking a break with my better half (she’s behind the camera) in Paris.

Over the last quarter I’ve written financial copy for a number of businesses and agencies, alongside helping with the content creation efforts of several banks and financial institutions, including:

  • General Electric (GE) Capital
  • Barclays Direct
  • Regus
  • MoneyVista
  • Reed Learning

Who I Am

Graduating from Buckinghamshire New University with a BA in Marketing in 2009, I’ve always enjoyed writing with the intent to sell.

Writing for clients since early 2012, I soon decided to focus on financial copywriting, a decision which has allowed all of my clients (whether accountants, bookkeepers, financial advisors, or other financial institutions) to benefit from my continued education in this industry.

In my spare time I regularly publish non-finance related articles, and copy edit and curate inspiring morning routines for my labour of love; mymorningroutine.com.

Contact Me

The easiest way to contact me about your financial copywriting and/or marketing project is to email benjamin@honestcopy.com, or use this form to get in touch with me directly.